According to a new report by Research, Win Market states that the global skincare bentonite market will reach sales of $290 million in 2023 and is expected to grow to $450 million by 2030, at a compound annual growth rate (CAGR) of 6.3%.

Bentonite is mainly composed of montmorillonite, which has strong adsorption capacity and swelling properties. Therefore, montmorillonite can effectively remove and absorb residual skin care products, dirt, and oil in the skin texture, shrink large pores, accelerate the shedding of ageing cells, and the removal of keratin, reduce the production of melanocytes, and improve skin colour.

Sodium bentonite white carbon black is a substance containing hydrous silica dioxide, often in the form of fine powder or ultrafine particles. It is widely used in sunscreen lotions, foundations, beauty creams, and other stand-alone leisure products. The substance has excellent leisure effects and a strong yellow whitening effect and is able to act as a water-repellent to a certain extent.

In the cosmetics industry, bentonite is widely used in the following areas:

(1) Materials with adsorption effect. Because of its porous structure and strong adsorption capacity, it can adsorb excessive oil, dirt, and possibly harmful substances on the surface of the skin, providing a certain benefit for skin purification.

(2) For eye shadow, blush, loose powder, and other powdered cosmetics, the addition of bentonite clay in the production process can increase the consistency and stability of the product, helping the pigment disperse better and maintain the integrity of the product’s appearance.

(3) Anti-coagulant. It can prevent powder particles in cosmetics from clumping under friction or wet and cold conditions, ensuring that the product remains fine and convenient to use.

(4) Humectant. Although bentonite itself does not directly provide moisture to the skin, its water-absorbing and swelling properties enable it to form a gel-like structure upon contact with water. This helps to adjust the humidity environment of cosmetics and indirectly replenish the skin’s moisture.

(5) Relieve inflammation. Some types of bentonite clay also have a certain ability to improve, helping to relieve skin sensitivity and inflammation problems.

Bentonite clay has a variety of benefits, such as the ability to eliminate ultra-pollution, remove toxins, relieve itching, and whiten the skin. It also has the advantages of being hygroscopic, water-absorbent, swellable, floating, permeable, stabilizing, denaturing, water-permeable, thickening, and non-toxic. Therefore, it has become an indispensable raw material in the development of bentonite clay for cosmetics and natural products. High-purity-modified bentonite is able to form non-Newtonian fluids in aqueous solutions, making it an ideal emulsion thickener for the chemical industry.

Due to the characteristics of bentonite, it not only plays an important role in skincare products but is also crucial in daily life.

Bentonite clay for Shampoo

1. Shampoo with the addition of high-quality bentonite not only improves the viscosity and rheology of the shampoo but also significantly enhances the cleaning and protection effect. In the use of shampoo, the dynamic part of the shampoo’s viscosity is smaller than the static part, making it less prone to flow and providing some eye protection to prevent accidental entry into the eyes. Additionally, bentonite clay has the ability to neutralize calcium salts, preventing the formation of calcium deposits on the hair. It also has a certain detoxification effect for chronic dermatitis and itching, reducing dandruff and improving the combing effect.

Bentonite clay for toothpaste

Toothpaste bentonite inorganic gel is a non-toxic, thickening, wetting toothpaste adhesive, mainly used to increase the viscosity of toothpaste. It is not only inexpensive but also less irritating, less contaminating, and very stable. As a dubious binder, it can replace the traditional thixotropic agent, which is aluminium magnesium silicate, a component that needs to be imported from abroad.

In the toothpaste manufacturing test, we increased the density of the toothpaste and improved the adhesion of the toothpaste by adding bentonite dubious adhesive. At the same time, because bentonite has good adsorption properties, toothpaste fillers such as spices can better demonstrate this characteristic. Doubtful gum can also adsorb bacteria on the skin, unlike other organic materials that lack the same health effect. Additionally, Doubtful Gum is highly compatible with other water-soluble organic salts and sulfides in toothpaste, significantly improving the production advantages of toothpaste.

Bentonite clay for facial masks

Montmorillonite in facial masks is an active ingredient that possesses moisturizing, skin-cleansing, and moisture adsorption properties. Introducing montmorillonite clay mask, which is absorbent, absorbs excess oil and dirt on the face, adsorbs bacteria on the skin surface, increases viscosity, prevents airborne particles from adhering, and emulsifies the mask smoothly.

Bentonite clay for body lotion

The use of a unique net-like organization of emulsion bentonite clay can convert a large amount of free water into bound water, thereby increasing its viscosity. An appropriate amount of organic and inorganic binders can be added to body lotion to improve the stability of the lotion. By using high-purity modified bentonite, emulsions can be turned into non-Newtonian liquids with thixotropic properties, which are ideal for thickening skin lotions.